Shiffon Co. on InStyle: The Badass 50

 

SHILPA YARLAGADDA: Since she launched sustainable-jewelry brand Shiffon Co. in 2017 with a pinkie ring that serves as a symbolic reminder to pay it forward, the Harvard student has been giving away 50 percent of each purchase to fund other female-centric start-ups across the globe. Yarlagadda’s mission has caught the attention of the likes of Nicole Kidman, Michelle Obama, and Serena Williams. “A badass woman is able to execute her vision,” she says. “But she also should be able to lift up other women in the process.”